1. A method for providing services to a wireless receive/transmit unit (WRTU), the method comprising:receiving, by a service management entity (SME) located in an access point (AP), a first web request from the WRTU;
generating, by the SME, a proxy auto-configuration (PAC) file;
transmitting, by the SME, said PAC file to the WRTU, wherein the PAC file includes a uniform resource locator (URL) associated with a service delivery entity (SDE) based on rules associated with a location of the WRTU;
receiving, by the SDE, a second web request from the WRTU; and
transmitting, by the SDE, a message to the WRTU based on rules associated with a location of the WRTU.